Don’t know the answer to something? Just Bing it. Okay, okay, so Bing may not have the cachet of its gargantuan frenemy, but their monthly newsletters are fire — both in content and performance. Each month had a theme with content that encouraged subscribers to explore Bing and its many features. Selling the "Cash Money Issue" was fun for me. The newsletters beating benchmark month after month was fun for the clients. Win-win!
